Option Two – MDS with additional sales discount scheme administered by Dispex

• Product to be the Dispex Preferred Formulary Choice
• Product to be highlighted to Dispex members as having an enhanced discount rate for Dispex members
• MDS still operated through wholesaler
• Additional discount for Dispex members to be paid in the form of a rebate to the surgeries
• Additional rebates to be administered by Dispex to Dispex members

• Guarantee by pharma company that Dispex Members receive a discount that is greater than or equal to the other discounts provided to buying groups.
• MDS still operated through wholesaler.
• Dispex to provide member details to pharmaceutical company to notify wholesalers of normal guaranteed discounts for Dispex members
• Additional discount for Dispex members to be paid in the form of a rebate to be administered by Dispex
• A single remittance cheque to be paid to Dispex by the pharmaceutical company based on sales figures supplied to Dispex.
• Dispex will then send rebates of x% plus VAT to the individual practices.
• No fee for promotion.
• Fixed fee element to be paid to Dispex for rebating the surgeries which is volume related

Benefits

• Cost-effective marketing tool to communicate with Dispex’s over 900+ members to date 
• Product to be the Dispex preferred formulary choice
• Highlighting product over products in its class/BNF Group
• Product to be highlighted on the Dispex Buying Group website with text as agreed by the pharma company
• Product to be highlighted on the monthly profitability drug database.
• Link can be included with company representatives contact details by area for an extra fee
• An advertorial to be included in the Dispex members monthly newsletter
• Provide financial modelling within evening talks of product against relevant competitors where no conflict exists 
• Mention of product/inclusion of material for all delegates that attend evening meetings where no conflict exists 
• Training courses and attendees to be targeted with deal, where no conflict exists 
• Practice visits and reports to highlight deal
• Provide lists of delegates for evening talks to pharmaceutical company
• A dedicated mailing to all Dispex members detailing benefits of product and deal. Mailing can include contact details of a company representative
• Pharmaceutical company retains overall control over discounting scheme
• Gain the trust of the Dispex brand
• Extra leverage on sales through enhanced discount
• Low administration costs
• No fee for promotion
• No grey market